Growth Engine Digital

123 Margaret Street Toowoomba City QLD 4350

Phone: 0404 328 415

Expert Digital Marketing for Professional Services Businesses That Are Ready For Growth

SEO. Facebook Ads. Website Optimisation To Improve Conversion Rates.

Do You Struggle With These Marketing Challenges?

  • You're not getting enough customers so you're not consistently fully booked and it’s impacting your cash flow

  • You’ve hit a brick wall and your revenue growth has stalled and you’re not achieving your sales or revenue goals

  • You're posting on social media but it's not generating real leads. It takes enormous time, effort and strategy to get it right. There are far more effective ways to reach your ideal clients.

  • You’re relying on referrals and hope they keep coming. Referrals are great but they're inconsistent and you need predictability. Waiting isn't a plan.

  • You have a website that's not producing enough new client enquiries (or you're getting enquiries from the wrong prospects)

  • You know you need to do marketing but you don’t have enough time, the interest or specialist knowledge to do it effectively

The Solution:

A Done-For-You Marketing Engine Built For Your Business

I specialise in three specific marketing services that work powerfully together as a Marketing Engine to help you get more clients consistently, without the effort, overwhelm or wasted time.

Google Search Marketing

I’ll help you get found on Google Searches by implementing SEO and AI SEO to drive consistent traffic to your website, your phone or your social media pages.

Facebook Ads

Facebook Ads work extremely well for most businesses and are a fast, powerful and cost-effective way to reach your ideal clients and generate qualified leads.

Website Design

Your website should be working 24/7 to capture leads and drive sales.

I design beautiful, fast, user-friendly websites with one goal in mind: to turn visitors into sales enquiries.

Google Search Marketing

When a potential client searches for a service in Toowoomba, if your business doesn't appear in the search results, one of your competitors is getting that call instead of you. Having a strong local presence on Google is absolutely critical so you don't miss out on sales enquiries.

SEO is an extremely powerful organic marketing strategy that compounds over time (like compound interest) that reduces your reliance on paid ads and puts your business in front of your ideal clients consistently.

I specialise in SEO and local Google Business Profiles to get you the best ranking possible and put you in front of your ideal clients who are ready to buy.

Facebook Ads

Facebook Ads work extremely well for most businesses and are a fast, powerful and cost-effective way to reach your ideal clients and generate qualified leads.

Facebook ads has one of the highest digital ad ROIs. The average conversion rate often surpasses other social platforms, making it highly effective for driving website traffic, sales, and leads.

I'm a Facebook Ads Specialist and handle your whole campaign from analysis, set up, copywriting, imagery, campaign management, audience retargeting, regular creative refreshes, optimisation, data analysis and more.

Website Design

A website should be your best salesperson, working 24/7 to capture leads and drive sales. I design stunning, user-friendly high-converting websites that turn visitors into sales enquiries.

How I do this:

Clear calls-to-action that guide visitors to contact you

Trust signals that build confidence

Fast loading speeds

User-friendly mobile experience

Onsite SEO to help you rank on Google Searches

Plus much more

My website services include full website design and development, copywriting, images, website upgrades, website migrations and more.

What Customers Say

Merinda Thompson

MAP Practitioner, Toowoomba

Jodi developed my website and set up my Facebook Business Page and Google My Business. I highly recommend Jodi for any of your marketing needs, as this was an area I had no experience in. Jodi is extremely knowledgeable, detailed, helpful and does an amazing job!

Justine Bateman

Justine's Healing Herd, Highfields

Jodi is doing a fantastic job very professional definitely the person to talk to about Marketing social media and website etc. I don’t know where I would be without Jodi and her help.

Karen Rodgers

Colour Me Happy Facepainting, Highfields

Jodi created my Facebook, Instagram, and Google Business Profile and provided clear, practical guidance that was incredibly helpful and never felt intimidating or overwhelming. Her support was friendly, professional, and very affordable, which was a huge help as a small business owner.

6 Great Reasons To Choose Growth Engine Digital As Your Trusted Marketing Partner

Specialist Marketing

I only focus on services that deliver serious value. These specific marketing strategies work powerfully together to help you get more clients and grow your revenue consistently, without the effort or overwhelm.

Performance Focused

I measure success by the number of leads generated and sales made, not by how nice your website looks, how many social media followers you have, or how many clicks you’re getting.

A Complete System

Many marketers focus on one thing and stop there. I make sure your ideal clients can actually find your website through powerful digital marketing strategies that are proven to work.

Transparency

No surprises, no hidden costs. I provide upfront, Fixed Pricing so you know exactly what you're paying before we start. This straightforward approach means you can budget confidently without worrying about unexpected charges.

Exclusivity

I only work with one business from each type of industry in the Toowoomba Region. This maximises your results as I'm not pitching businesses against each other and sharing intel from other similar businesses.

Highly Experienced

I have been working with small businesses for 20 years. I understand how people make purchase decisions and how to generate revenue, not just get likes and followers. Every marketing decision I make is backed by strategy and experience, not guesswork.

Case Studies

Here is a selection of clients in Toowoomba I have recently helped to establish a strong marketing foundation for their new businesses.

Frequently Asked Questions

Do I need an advertising agency to run my Facebook Ads or can I DIY?

Facebook is one of the most cost-effective platforms to generate leads and raise awareness of a business. And it's the hardest platform to truly master. It's a powerful and complex platform that's constantly changing.

To run highly effective Facebook Ads that generate qualified leads, you need to have extensive knowledge and experience in marketing theory, copywriting, the Facebook platform itself, how media buying works, plus keep up to date with the ongoing changes to the algorithm and best practices.

I have extensive Facebook Ads training and have spent over $10k in training plus 5+ years experience running Facebook Ads Campaigns for different types of businesses.

Are Facebook Ads effective?

Yes, Facebook ads can be extremely effective but they aren’t a magic button. A business needs to have a compelling offer and proven success with selling their offer and acquiring new clients. Ads need to have the right hooks, powerful copywriting, the right imagery or videos, audience targeting, proper tracking and more.

Simply “boosting” a post usually burns money and is generally pointless if you want to generate leads or sales. Boosting a post is only useful for awareness of your business for launches and promotions. However a proper targeted, strategic campaign can drive highly profitable leads and sales.

How much does Facebook Advertising cost?

There are two components to Facebook Ads:

1) Ad Costs paid to Meta

2) Ad Campaign Costs paid to an advertising agency to set up and manage your ads

Costs for both can vary depending on your marketing goals, your business type, the geographic location and market size, competition in the ad space and more.

There is no size fits all price, so I tailor each marketing campaign to each business that I work with.

Effective ad campaigns start at around $50.00 a day ad spend + more depending on the factors mentioned above.

Will SEO work for my business?

Yes, SEO will work for most Toowoomba businesses if your target customers who are actively searching for your services. SEO including a Google Business Profile is a long-term strategy that builds sustainable organic traffic, increases local visibility, and establishes long-term credibility that outlasts paid advertising.

Can you make my business show up in AI searches?

Yes I can. To be recommended by tools like ChatGPT or Gemini, I use proven strategies like building brand authority and more, to make your website easy for AI to read and trust.

Can you get me on Page 1 of Google?

Although Google decides which businesses to present in the search results, yes I can. Part of this strategy is undertaking extensive keyword research to find out what keywords are ranking and to find gaps and opportunities for keywords that are being missed by your competitors. Plus I use the many other ranking factors that gets a business to Page 1 of Google (see below question).

How long does it take to achieve Page 1 in Google?

There are many ranking factors to achieve a Page 1 ranking in Google, some of which include:

- If a business has an optimised Google Business Profile

- If a business has a website that is optimised to attract the right enquiries

- What keywords the business wants to rank for (i.e. be found for)

- The competition in the marketplace

- Plus many more (there are more than 100 factors that influence a business's rankings in search engines)


Google decides which businesses to present in the search results so no marketer can guarantee results, however I know exactly what Google is looking for and how to get a business to rank in either the local Top 3 Map Pack and in the organic searches including AI searches.

However, I have been able to rank local businesses within 2 -4 weeks using the right strategy (this is a unique case, all businesses are different). SEO is a long haul strategy and sometimes it can 3-6 months. However, if you have the budget needed, achieving a high ranking will be quicker.

How much does a new website cost?

I offer one page websites (than can be expanded upon later) for $997.00 which includes copywriting, images, OnPage SEO and more. With you work with me, you'll have full ownership of your website including all login details.

A full website could be up to $5k or more (depending on what is needed, number of pages, etc). Websites I design for clients not only look stunning, but are optimised to convert visitors into sales enquiries (vitally important).

If you would like a fixed price proposal for a full website, please reach out to me.

I already have a website. Can you do website changes?

Yes I sure can. I am a website developer and I work with Wordpress, Squarespace, Wix, Duda, Go High Level, Click Funnels, Systeme, Woo-Commerce + more. I'm very happy to provide stand-alone website changes, upgrades and makeovers.

Do you outsource your work overseas?

Absolutely not. I have super efficient processes that have been refined over several years. I used the best apps on the market to help with efficiency and client service delivery. I do use AI assistant tools (only for processes, not image creation, copywriting or strategy).

Meet Jodi Hay

Hi there! I’m Jodi Hay — founder of Growth Engine Digital. I'm a Website Designer and Digital Marketing Specialist based in Toowoomba, Qld.

I have 10+ years marketing and website design experience. I’m super passionate about helping small businesses succeed. I've worked with services business owners across various industries including finance, professional services and more.

I created Growth Engine Digital to provide performance marketing services to help local Toowoomba services businesses get new clients consistently and grow their revenue without the effort or overwhelm.

Next Steps

If you want to find out more about building a solid lead generation machine that brings in new clients consistently and grows your revenue without the effort or overwhelm, let’s talk.

Growth Engine Digital

0404 328 415 | [email protected]

123 Margaret Street Toowoomba City QLD 4350

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